BOtag
Interior of a minimal Scandinavian retail store in daylight

One retail ecosystem.
Connected.

A premium product for retail

BOtag connects brands, retailers, stores, systems and consumers — turning fragmented retail operations into one continuous flow.

Explore the ecosystemHow BOtag works

01 — The product journey

From product data to commercial decision.

BOtag does not end at the sale. The journey closes into a loop.

  1. Product master data represented by folded garments and leather goods
    01

    Product data

    Label brand product master → BOtag

  2. Retail POS terminal connected to commerce systems
    02

    Retail systems

    BOtag → retail brand → POS and commerce systems

  3. Consumer buying in store using a mobile phone
    03

    Sale

    Store and ecommerce → consumer

  4. Courier delivering a parcel on a city street at night
    04

    Fulfilment

    Store and delivery → consumer

  5. Stockroom shelves with folded apparel and cartons
    05

    Data returns

    Sales, stock, KPIs, orders, performance → back into BOtag

  6. Retail buying team reviewing assortment data
    06

    Better decisions

    Buying intelligence, reorder, product and operational actions

06 → 01And the cycle restarts

02 — Tell us what you are

Where do you fit in the BOtag ecosystem?

Choose your place and enter the right BOtag environment.

Retail buying team reviewing assortment
BOstageRLive

I’m a retailer

Run your retail business from one intelligent control panel.

Enter BOstageR
Label brand showroom with garment rails
BOstageBLaunching soon

I’m a brand

Connect product data, orders and retail partners through the BOtag network.

POS terminal on a store counter
BOstageXLaunching soon

I’m a POS

Connect POS platforms to the BOtag retail network.

Courier delivering a parcel at night
BOstageDLaunching soon

I’m a delivery service

Connect delivery and fulfilment into the BOtag retail flow.

Person browsing products on a phone in store
BOstageILaunching soon

I’m an influencer

Connect product discovery, recommendation and retail conversion.

Minimal retail store interior at dusk
heyBOLive

I’m a consumer

Discover products and connect digital discovery with physical retail.

Explore heyBO
Retail team reviewing product and sales context together

03 — The intelligence layer

One conversation.
The context of your retail business.

nanaBO works across the BOtag ecosystem — connecting retail context with approved specialist workflows.

General-purpose AI can work with the context you give it for a task. BOtag maintains and connects the context of the retail business across the workflow.

nanaBO

  • Products
  • Label brands
  • Suppliers
  • Orders
  • Stores
  • Seasons
  • Stock
  • Sales
  • Buying decisions
Label brand showroom with sample rails and lookbooks

Label brands

BOstageB

  • Product master data
  • Orders
  • Retail partners
  • Product performance
  • Network connectivity
BOstageB — Launching soon
Retail brand buying team working with assortment and store data

Retail brands

BOstageR

  • Buying
  • Products
  • Suppliers
  • Stores
  • Orders
  • Stock
  • Sales
  • Operations
Explore BOstageR

BOtag network

04 — From data to commercial outcome

Data movement becomes commercial action.

Product on a dark surface
Product
Showroom samples and product documentation
Master data
Buying team placing an order
Order
Retail store interior
Store
POS terminal completing a sale
Sale
Stockroom shelving
Stock
Consumer shopping on a phone
Insight
Parcel being delivered
Reorder

Where do you want to enter the BOtag ecosystem?

Investors / Shareholders Contact BOtag — support@botag.no